As we enter the next era of Brewers Baseball, we pay tribute to a storied relationship with our fans while looking forward to an even brighter future together.
We honor our fans, our biggest inspiration, by restoring the one true mark they love, cherish, and proudly call their own.
Milwaukee Industrial Workmark
The block font was specifically designed as an homage to the proud industrial heritage that is the foundation of the city’s past, present, and future.
Brewers Industrial Workmark
The block font was specially designed as an homage to Milwaukee's proud industrial heritage - the foundation of the city's past and still a vital part of our present and future.
Modern Heritage Wordmark
A derivative of the Milwaukee Industrial font, the Modern Heritage Wordmark features special script lettering in recognition of script typefaces throughout Brewers and MLB history.
Based on the 1970 original, this new version of the Wisconsin State art features Cream City brick, an Industrial "M" and a baseball for Milwaukee.
A brand-new mark, the Wheat Ball is inspired by wheat from past Brewers logos to honor MKE's brewing tradition.
Derived from the vintage Brewers Barrelman logo, this refreshed Barrelman proudly represents our team’s origins.
New colors and modified details in Barrelman's uniform and face renew our mascot for today's team.
New uniforms prominently feature vintage and symbolic design elements as a contemporary take on our roots: the cream edition is an homage to the Cream City; the pinstripe edition is a nod to baseball history; our two road uniforms proudly read Milwaukee across their chest and display the Wisconsin State Outline on their sleeve – much as we wear our heart on our sleeve every time we take the field.
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We are Wisconsin's team. For 50 years, we've sought to live up to all that stands for; to be the living embodiment of our city's strength and represent our home with integrity, humility, and passion. We are determined to make the entire state proud in everything that we do.